Monday, April 01, 2019

Luber-finer® Launches New Online Filter Search Tool

Vindetech® is the Heavy Duty Industry’s First Digital Resource that Allows Users to Find Filters Based on Vehicle Identification Number

Toledo, OH, April 2, 2019 – Luber-finer® a leading brand in heavy duty filtration since 1936, has announced the latest expansion of the filter company’s Digital Advantage Program. Now accessible on luberfiner.com and available in the future on the Luber-finer mobile app, Vindetech is the first online Vehicle Identification Number search tool in the heavy duty filtration market. Luber-finer’s new digital resource allows users to enter the VIN from an on-road heavy duty truck and find the exact filters they need for that vehicle.

“This project is the culmination of years of hard work and catalog system software development,” said Layne Gobrogge, Director of Heavy Duty Marketing for Champion Laboratories. “We knew that once we got the concept to work, it could be a game-changing tool for installers, parts managers and our own sales force. As we continue to grow our brand, we will be leveraging this new tool as another example of how Luber-finer is indeed Built to Do More.”

Users begin the Vindetech filter search by entering all 17 digits of a vehicle’s VIN in the field at the bottom of the left column on the Luber-finer homepage. The tool confirms the VIN, model year, manufacturer and other vehicle details, then produces a list of the specific filters that are required for servicing that exact vehicle.

Additional features include VIN search capability for light and medium duty vehicles as well as the ability to upload multiple VINs at once from an Excel spreadsheet. The tool also generates a PDF packet of all search results that users can download for future reference.

With the release of this new filter search tool, Luber-finer continues its effort to develop digital resources that make filter purchasing and resource planning easier for everyone in the heavy duty industry. For more information about Luber-finer heavy duty filtration products or Luber-finer’s Digital Advantage Program, please contact your Luber-finer sales representative, visit luberfiner.com or call (800) 851-3641. You can also follow Luber-finer on Facebook, Twitter and YouTube.

Luber-finer® — Built To Do More.®

About Luber-finer:

For more than 80 years, Luber-finer® has been providing filtration excellence for heavy duty on-highway vehicles, vocational and off-road equipment. Recognized as a global brand leader of dependable heavy duty filter product lines, Luber-finer combines product value with a commitment to reliable customer service. For more information, visit www.luberfiner.com.

 

posted by Layne Gobrogge

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