Luber-finer® Showcasing TRT™ Oil Filters at Mid-America Trucking Show

MATS attendees can enter to win a Bose® Sound Systems at Luber-finer Booth 17044

Albion, IL, March 13, 2013 – Luber-finer®, an industry leader and trusted brand in heavy-duty filtration, is pleased to announce that it will be showcasing its new, innovative Time Release Technology (TRT™) Oil Filter line at the upcoming Mid-America Trucking Show (MATS). Attendees will also have the opportunity to learn more about all of Luber-finer’s lines of heavy-duty filtration products, as the brand continues to prove why it’s Built To Do More™ for the trucking industry. Additionally, visitors to Luber-finer Booth 17044 will have the opportunity to enter a drawing for one of two Bose® Sound Systems. MATS will be held from March 21-23 ay the Kentucky Exposition Center in Louisville, KY.

Luber-finer TRT oil filters, which are just part of 140 new products introduced by Luber-finer since June 2012, have been specifically engineered to help reduce escalating fleet-maintenance costs and help heavy-duty fleets extend oil-change intervals by increasing the protection against oil degradation in modern diesel engines. Luber-finerTRT oil filters provide a controlled release of a specially formulated, highly concentrated liquid additive into the oil supply, helping oil maintain its quality longer.

In addition to its presence inside the exhibition hall, Luber-finer will also have a prominent hand in welcoming MATS attendees as a truck adorned with a Luber-finer®-branded trailer wrap will be stationed at the Expo Center’s main entrance.

MATS attendees can enter the drawing for the Bose® Sound System by visiting Luber-finer® Booth 17044 and filling out an entry card, with contest entry limited to one per person. All entries must be submitted by 4 p.m. EDT on March 23. Official contest rules are posted on Luber-finer®’s website.

For more information on Luber-finer® heavy-duty filtration products, please visit www.luberfiner.com.

Luber-finer®, part of FRAM Filtration, provides premium filtration solutions for on-highway fleets, as well as all off-road applications such as heavy construction, mining, agriculture, oil and gas industry and marine Luber-finer® has been a trusted name in filters for more than 76 years. Today Luber-finer® is Built To Do More™ by offering exceptional customer service, leading product development and unique digital strategies that help customers improve their performance and efficiency. For more on the latest in heavy-duty filtration from Luber-finer®, please visit www.luberfiner.com or call (800) 851-3641. You can also follow Luber-finer® on Facebook, Twitter, LinkedIn and YouTube.

posted by Averi Goodman